Glossy finish paper has a high gloss coating applied to the paper surface that yields a smooth, shiny finish, vivid colors, vibrant images and excellent reproduction. This is the smoothest and most brilliant finish that we offer. Glossy finish paper is typically chosen for its polished texture, flashy appearance and superb color-contrast qualities. Glossy is best used on full color designs that have bright solid colors, photographs or bold patterns. Designs that contain prominent headlines, rich colors and tones, lots of imagery and minimal text are well-suited for a glossy finish. (Text heavy designs tend to be difficult to read on a glossy finish — we recommend a matte finish for them.)
When to use Matte Finish Paper
Matte finish paper has a dull coating applied to the paper surface that yields a non-shiny, smooth finish that is superior for color contrast and text clarity. Matte finish paper is typically chosen for its unique combination of smooth texture, easy readability, and bold contrast qualities. Matte finish paper is well known for its versatility and can be used with designs that contain white space, solid colors, photographs or a combination of these elements. The matte finish enhances soft and simple designs such as those with a focus on text, lines or borders while complementing colorful designs like landscapes and illustrations.
When to use 100-lb. Paper Stock
Our 100-lb. paper is used for brochures, business cards and other printed products that call for this high-quality, heavy-duty card stock. Our brochures come with an aqueous coating that provides a special, protective shine to preserve the paper and command the attention of your customers, prospects and friends.
When to use Linen Paper
Linen-finish paper has a subtle embossed finish throughout the paper surface like finely woven cloth. The tooth of this paper will show through and actually become a part of the overall design.
Linen is best used with designs that contain a lot of white space or with light, solid color designs. It enhances soft and simple designs such as florals, toiles, borders, and those that contain light pastel colors or where the background color has a subtle appearance.
Linen also works better with designs that focus more on elegant typography than with the heavy use of imagery. A design printed on linen paper will appear less vibrant but will evoke a much warmer and more classic feel.
